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The Virtual 16th Annual Meeting of ISMPP is June 16-18, 2020. All times are ET. REGISTER NOW! Fees are $720 USD. Registration ends June 5, 2020.
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Wednesday, June 17 • 10:15am - 10:45am
Keynote: “Applying the ABT Framework to the Communication of Medicine”

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Author and scientist-turned filmmaker Dr. Randy Olson will speak to the importance of science communication. Scientists are often poor communicators because of how they have been trained and need to be taught how to tell their science story in a way that their message is heard. This keynote will underscore the importance of effective communication and provide a tool that everyone can use to improve scientific communications.
This session qualifies for ISMPP CMPP credit
This session qualifies for pharmacy CE credit

Learning objectives:
  • Appreciate the importance of being taught how to communicate effectively
  • Be knowledgeable about the factors that contribute to effective communication to a wide range of audiences
  • Understand the principles of the ABT communication method
Speakers
avatar for Randy Olson

Randy Olson

Founder & Director, Story Circles Narrative Training
Randy Olson is the 2020 recipient of the John P. McGovern Award for Excellence in Biomedical Communication from the American Medical Writers Association. He is the founder and director of the Story Circles Narrative Training program working with scientists and communicators using... Read More →
avatar for Rob Pilbrow

Rob Pilbrow

Global Managing Director, Medical Writing, OPEN Health
Rob has spent 15 years in global medical communications in a variety of medical writing and leadership roles. In addition to his medical communications expertise, Rob has broad pharmaceutical industry experience across medical affairs, health economics and scientific publications... Read More →

Moderators
avatar for Todd Parker

Todd Parker

Vice President, Managing Director, MedThink SciCom
As VP, Managing Director, Todd is responsible for financial management and business planning; overseeing team growth and staff development; and establishing and maintaining procedure, performance, and quality standards. Todd has over 15 years of medical communications agency experience... Read More →

Wednesday June 17, 2020 10:15am - 10:45am EDT

Attendees (80)